APPAREL DESIGN
APPAREL DESIGN
US ARMY BOWL
Player T-Shirt
Xenith co-sponsored the US Army Bowl in 2022 and was given the green light to design the helmets, promotional materials and giveaways for the players. I was able to choose paint treatments and decals for the helmets and used them to help come up with Army inspired branding for the shirts and posters, as well as our social assets.
STUFD
RESTAURANT APPAREL
The ask here was simple: Make some shirts the college kids will love that pays homage to the Eastern Michigan Eagles and the city of Ypsilanti. For the first we played off the iconic - and world’s most phallic - Ypsi Water Tower and the sheer size of the STUFD size burrito. For the latter we played off an Eagle stealing someone’s burrito and used the school’s colors.
Pop Con ‘18
Event Apparel
PopCon is a private community event that a group of brothers started surrounding their love of video games. The ask was to incorporate an 8-bit feel, maybe a vintage arcade cabinet but also keep it minimal and find some Carhartt hoodies to print on.
CHAMPAGNE ATHLETICS
NFL FAN APPAREL
Champagne Athletics is a sports entertainment blog + social channel that roots for all things Michigan. Think Barstool but easier to root for. We got the chance to do some contract work with them on some shirts to kick off the upcoming NFL season, and the goal was to pay homage to the Head Ball Coach and General Manager. He wanted something that felt like an 80’s Metal Tee but also true to the culture of the current team, and I think we bit the kneecaps clean off of this project.
Camp Ham Jam
Personal Project
A buddy of mine decided to do a camping trip in Northern Michigan for his bachelor party, and we had so much fun that he decided to do a reunion trip. His wife reached out to me to see if we could come up with some sort of merch for it and this was the result. I took a photo of his family camper that was used for the trip and incorporated the same number of birds as groomsmen.
Spread The Glove
Visit Detroit Cotton Tote Bag
STG was a Michigan Lifestyle brand that sold goods online and in stores around Detroit. This tote was made as a social commentary on new money and gentrification spreading from downtown that made suburbanites feel like it was safe enough for them to visit more.
Todd Bods
Fitness Apparel
Todd Bods is a young fitness entrepreneur in San Diego that wanted some tees and tanks to go with the branding we did for him. The goal was to feel premium and trendy and sell these individually as well as part of session packages.